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Last Updated: March 11, 2026

Wahenam International (“we”, “us”, “our”), operating as EmberBelle (emberbelle.com), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, make purchases, or interact with our services, in compliance with India’s Digital Personal Data Protection Act, 2023 (DPDP Act) and Consumer Protection (E-Commerce) Rules, 2020.

Information We Collect

We collect the following personal data:

Customer Information:

  • Name, email, phone, shipping/billing address

  • Payment details (processed securely via Razorpay/PayU, never stored by us)

  • Order history, preferences, size selections

Usage Data:

  • IP address, browser type, device info, pages visited

  • Cookies for cart functionality, preferences, analytics (Google Analytics)

Consent: You consent to data collection by using our site. Withdraw consent anytime via account settings or [email protected].

How We Use Your Information

  • Fulfill Orders: Process payments, ship products (3-7 days pan-India), handle returns

  • Customer Support: Respond to queries, track deliveries

  • Marketing: Send promotional emails (with opt-out), WhatsApp order updates

  • Analytics: Improve site experience, understand trends

  • Legal Compliance: GST invoicing, fraud prevention

Data Sharing

We share data only when necessary:

Recipient Purpose Location
Payment Gateways (Razorpay) Transaction processing India
Shipping Partners (Delhivery) Order delivery India
Google Analytics Site analytics USA (EU SCCs)
Government (GST Portal) Tax compliance India

No Selling: We never sell your data. International transfers (future US/UK) use standard contractual clauses.

Data Security & Retention

  • SSL encryption, PCI-DSS compliant payments

  • Data retained for 7 years (tax laws), then securely deleted

  • Breach notification within 72 hours per DPDP Act

Your Rights (DPDP Act)

  • Access: View your data anytime via My Account

  • Correction: Update profile info

  • Deletion: Request erasure (except legal records)

  • Grievance: Email [email protected]; resolved in 15 days

Cookies & Tracking

Essential: Cart, checkout (cannot disable)
Performance: Analytics (opt-out via cookie banner)
Manage via browser settings.

Children’s Privacy

Our site is not for children under 18. We do not knowingly collect minors’ data.

Changes to Policy

Updates posted here. Continued use = acceptance.

Contact Us

Grievance Officer:
Priya Sharma
Email: [email protected]
Phone: +91-8866776666
Address: Wahenam International, North Plaza, Visat-Gandhinagar Highway, Motera, Ahmedabad, Gujarat, India.

Nodal Officer: Same as above (Consumer Protection Rules compliance).

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